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Below are the instructs for how to set up a basic Wisconsin School of Business Qualtrics profile and links to helpful resources.

How to Create a WSB Qualtrics User

By creating a WSB Quatrics user the web team will be able to help maintain, share, and work with you on your Qualtrics forms/surveys. To access projects within the School of Business Qualtrics, you'll need to do the following:

  1. Go to
  2. Click "Don't have an account?"
  3. Create an account with your wisc email address. The password you set will be specific to the School of Business Qualtrics.
  4. Once these steps have been completed, please let the web team know. Then, the web team will be able to see you in the list of users within the buswisc Qualtrics account.