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Date

Time

Room

Speaker

Affiliation

Synopsis

Paper

10/15/2020

5:00PM to 6:00PM

WebEx

Joann Peck

Wisconsin School of Business, University of Wisconsin-Madison

See Synopsis

Pending

From Haptics to Psychological Ownership

Joann Peck, Professor, Wisconsin School of Business, University of Wisconsin-Madison

Synopsis

In this presentation, I will talk about some of research on haptics or product touch and how I become interested in psychological ownership or the feeling that something is MINE! I will discuss a few current projects and also leave time for questions.


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