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Repetitive Buying Behavior Hoard Behavior and Commodity Bubbles
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| 11/18/16 | 1:15 PM - 3:30 PM | Grainger 4151 | Dr. Joseph Nunes | Marshall School of Business, University of Southern California | See Synopsis | Look, I Am |
Knowledge| Knowledgeable |
| 12/02/16 | 9:00 AM - 10:30 AM | Grainger 5120 | Dr. Kelly Goldsmith | Kellogg School of Management, Northwestern University |
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Repetitive Buying Behavior and Hoard Behavior and Commodity Bubbles...
| Vishal Singh, Associate Professor, Stern School of Business, New York University
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Consumer Search and Purchase: An Empirical Investigation of Search-Based Retargeting
| Tat Chan, Associate Professor, Olin Business School, Washington University in St. Louis
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Store Brands and Category Captaincy
| Woochoel Shin, Assistant Professor, Warrington College of Business, University of Florida |
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Photographic Memory: The Effects of Volitional Photo-Taking on Memory for Visual and Auditory Aspects of an Experience
| Kristin Diehl, Associate Professor, Marshall School of Business, University of Southern California |
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Experiences are vital to the lives and well-being of people; hence, understanding the factors that amplify or dampen enjoyment of experiences is important. One such factor is photo-taking, which has gone unexamined by prior research even as it has become ubiquitous in everyday life. People take photos for future usage, however, in this work we examine how the act of taking photos affects enjoyment for and memory of activities. We identify engagement as a relevant process that influences whether photo-taking will increase or decrease enjoyment and memory. Across field and lab experiments, we find that taking photos increases engagement with the experience. We further show the consequences of such engagement: Photo-taking enhances enjoyment of positive experiences. With regard to memory , even without revisiting any photos, participants recognize more of what they saw and less of what they heard, compared to those who cannot take photographs. We further show that merely taking mental photos has similar effects on enjoyment and memory as actually taking photos, providing support for a photography-induced shift in attention towards visual aspects and away from auditory aspects.
Financial Status and Anthropomorphism
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