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- General Eloqua documentation (UW-Madison wide)
- How to Request access
- How to Login
- Using WSB Email Templates
- Common pitfalls/mistakes to watch out for
- Accessibility quick tips
- Presend Checklist for WSB (UW Presend Checklist)
- Sending your first email
- File Organization within Eloqua
- WSB Brand Guidelines for emails
- How to create a non-Eloqua sent email in Eloqua
- Creating engaging email content (UW-Madison IT)
UW-Madison vs School of Business Documentation
Most Eloqua documentation is available on the UW-Madison wide Eloqua Marketing Automation Knowledge Base. Use this to reference basics like navigating Eloqua, uploading contacts, and setting up email campaigns. The Marketing Automation team, which serves all of UW-Madison, can be reached at marketingautomation@wisc.edu, and usually responds to emails within a couple business days. They can answer most questions on how to use Eloqua, but may not be able to answer questions on WSB Templates or other design recommendations.
The documentation below, as well as the subpages of this page on the wiki, are for WSB specific needs, such as using our custom templates, as well as some of our team's guidelines. The WSB Web Team can be reached at webteam@wsb.wisc.edu. We aim to complete Eloqua related requests within one week of receiving your email.
Eloqua Canvas Course
Basic Eloqua training is done through the UW-Madison's Eloqua Canvas course (created by the Marketing Automation team). All new users will automatically gain access to the course. How to Request access to Eloqua.
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