Page History

An evolution of the WSB website into a more dynamic, modern, and engaging digital experience.

Principles:

• Reduce, reduce, reduce! Cut copy so it is short and scannable
• Copy should be bold and short for bigger impact
• Utilize teaser content (progressive disclosure) to give users a small taste of the content, then let them choose to view more
  • Example: student stories on BBA Careers page (card modal block)

For major web updates, work with a web developer to identify a suitable layout using newer components.