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Also known as: borderless card, bare card, plain card, minimal card, shadowless card, sections with separators/dividers

Description

A block that groups short content into sections like cards, with no card outline or shadow. Used often at the top of program pages to introduce three important claims or differentiators.


Expand
titleSections on this page

Table of Contents
minLevel2

Design

Example 1 - Subheads and supporting copy

Source: ExMBA

Image Added

Example 2 - Longer subheads, no supporting copy

Source: PMBA

Image Added

Example 3 - With blue background pattern

Source: BBA Leadership

Image Added

Example 4 - Contact Us row with gray background pattern

Source: Marketing Leadership Institute (MLI)

Image Added


Use when

  • Displaying multiple chunks of content with no supporting images. Common uses include:
    • At the top of program pages to display 3 claims or differentiators
    • At the bottom of a dept./center page to display "Contact Us" content or other CTA content
  • A page already has lots of cards with outlines and shadows, to add visual interest
  • Adding visual interest to a news story or Update magazine article

Editorial guidelines

Follow our general Web Copy General Guidelines in addition to the following:

Card titles/Subheadings (required)

  • Keep each subhead limited to one short phrase
  • Character limits:
    • 1-3-column layout → ~45 characters max
      • If not including any supporting text, the subheads can run slightly longer, 60 characters max.
    • 4-column layout → 20 characters max
  • Keep all subheads in the same row similar in length

Supporting copy (optional)

  • Keep this copy short; one or two short phrases for each topic.
  • Character limit: 115 characters max
  • Keep all supporting copy in the same row similar in length

Link (optional)

  • This field is not used often for this block.
  • Provide URL and your desired link text.

Design Assets Needed

  • None - typically no assets are needed for this block 

Implementation

  • This block can be used in News or Update post pages. Be sure to check the Restrict Width checkbox in Configuration for these use cases. The xl column needs to be set to 0 if there is 1 card or a 1 column layout.

ACF Fields

Design

Component Library

Link to figma doc with component if it exists

Screenshot

Example of 3 columns in desktop and tablet. There are no background, red pattern, blue pattern, gray pattern, and image backgrounds. You can also select to have a yellow divider line between the cards.

Image Removed  Image Removed

Note: There is too much text in cards in these screenshots. Keep it short! Users don't read on the web.

Use Cases

Use Case 1

Use this block when columns are needed for copy or sets of copy. Reminder, keep copy short. Users don't read on the web.

Use Case 2

The block can be used at the bottom of a page for Contact Us or other CTA

In brief, it's a simple card with Section Title, one card with this html/copy in it: <p class="text-center" style="max-width: 700px; margin:auto;">Sign up to get the latest information</p>, and then the button in the Footer.

Use Case 3

The block can be used in Update post pages. The Restrict Width checkbox in Configuration needs to be checked. The xl column needs to be 0 if there is 1 card.

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Add/Edit Cards

Title
  • Add the

...

Content

...

  • card title or subheading
Content
  • Add supporting copy for the card.
  • Images can be added to the content

...

  • , but this is rarely done for this block.
    • Upload the image to the WP media library and copy its URL; then add the URL to the text editor.

Keep copy short!

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  • Add the URL and link text. The link will be styled as a primary button.
  • Alternatively, links can be added via HTML in the Content section if you need

...

...

    • commonly used styles and to grab the relevant class name.
    • Add the link and your desired button style class like this:
    • Code Block
      languagehtml
      titleCustom button code
      <a class="btn [insert-button-style-class]" href="[insert URL]">[Insert link text]</a>

Introduction

Standard block introduction heading and intro copy fields.

Standard block footer fields – footnote and CTAs/links.

Configuration

Background (optional)
  • Background options include no background (white), red pattern, blue pattern, gray pattern, and image. 
    • The image option is not used often and should only be used with a simple background pattern that provides enough color contrast with the card text. Upload the pattern to the WP media library.
      • If you select "image", you will also need to choose the text color, either black or white.
Divider line?

Fields for Introduction

Section Title

The main header will go in this field. You can change the title heading size.

The main header will be centered above the card, but in the same block.

Section Paragraph 

Similar to Content in Fields for Add/Edit Cards. As with the Section Title, the content will be centered above the cards.

Fields for Footer

The footer as a content section, which is similar to the Introduction except it will be centered below the cards.

Footer CTAs

Links can be added to this field (or to the footer content) to be centered at the bottom of the block.

Additional Notes

...

  • Check to display a yellow divider line between the cards.
  • Only check this box if the block has two or more cards in multiple columns (the divider line is meant to be displayed between columns in the same row.
  • When this field is checked, the column structure must be set to the following:
    • Columns Default: 1

    • Columns Small:

...

    • 0

    • Columns Medium: 0 (columns must be stacked for medium screens, or the divider lines will look broken)

    • Columns Large:

...

    • >1 (set to the number of cards in 1 row)

    • Columns Extra Large:

...

    • >1 (set to the number of cards in 1 row)

Microtitle style for card titles?
  • Use when the card titles are short and do not need as much visual emphasis as our standard h3 headings. 
  • Example: Marketing Major page
  • Image Added
Restrict width?
  • Check when adding the block to News or Update posts to make the width of the card content match the article width.
  • When Restrict Width checkbox is checked, the extra large column will need to be set to 0 if there is only 1 card.

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  •  
Block wrapper classes
Anchor ID

Column Structure

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  • The block columns default to:
    • Columns Default: 1
    • Columns Small:

...

    •  0
    • Columns Medium:

...

    • 0
    • Columns Large:

...

    • 0
    • Columns Extra Large: 0


Figma mockup  set to the number of cards in 1 row