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A block designed to be used once at the top of every Page. The block spans full-width and has 4 6 layout options. 

Jumbotron with link

Image Modified

Jumbotron with no link

Image Modified

50/50 with link

Image Modified

50/50 with no link

Image Modified

Pattern with no link

Image Modified

Custom Pattern with link

Image Modified


Animated

Image Added




Use Cases

Use as the first block to introduce a page.

Use when using a Hero - News block to hide breadcrumbs from the page.

See Additional Notes at the bottom for a special use case. 

Fields

Choose

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a layout: 

  • Jumbotron - full width image with red box behind text

  • Jumbotron,
  • 50/50 Split - image fills half the width, text is on other half

  • Pattern - choose one of our standard background patterns

  • Custom Pattern - add a custom background pattern

  • Video - a full width video that loops with no sound

  • Animated - a full width background image with animated text, coming soon: ability to add multiple images with a phrase for each; photos will loop through like a slideshow

Jumbotron - full width image with red box behind text

  • Randomize images? Check this box if you plan to add multiple images and you want a random one to load each time the page is loaded
    • Images repeater - Add a row for each image and choose your images from the media library. Be sure to add a description to each image file; this will become the caption.
  • Image - Choose image from the media library
  • Title
  • Copy
  • Link
  • Container alignment

50/50 Split - image fills half the width, text is on other half

  • Image
  • Title
  • Copy
  • Link

Pattern - choose one of our standard background patterns

    Pattern, or Custom Pattern. 
  • With Jumbotron and 50/50 Split types, you can add an image. Make sure the image is high quality and around 2400x1200.
  • With Pattern type, you can add a Micro Title (usually a tagline or a secondary title) above the H1. With Pattern type,
  • Pattern -
  • choose between a Gray, White, Blue or Red background
  • Jumbotron has a random hero image option. You will need to check the Randomize images? field. 
    • You will need to add copy to the description field of an image for the caption.
  • Use Custom Pattern type to
  • Microtitle - add a tagline or a secondary title above the H1
    • Example: "A People-First Focus on Business" microtitle shown below
    • Image Added
  • Title
  • Copy
  • Link

Custom Pattern - add a custom background pattern

    image (SVGs are generally used). Custom Pattern has a Micro Title, text color, and two fields for background color and button color (the color will be for the text in the button and background color when the hover effect is active).
  • Image - add your custom pattern
    • Custom background images shouldn't have transparent sections as the background color will show in the transparent sections.

Image Removed

Title 

  • Add the H1 of the page.
    • Note: Without a Hero, the page will display the title of the page as a black-text H1. 

Image Removed

Copy

  • Add supporting copy to introduce the page. 
    • We typically add copy to parent pages (aka: program landing pages). 
      • Keep copy short, up to 40 words max. 

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  • Bg pattern color
    • Add a hex color (i.e. #c5050c with hashtag included) - choose a brand color that best matches the bg image 
      • Branded colors must be used - please see Brand Toolkit or variables.scss file for colors
  • Button color
    • The color will be for the text in the button and background color when the hover effect is active
    • Add a hex color (i.e. #c5050c with hashtag included) - choose a brand color that
  • best fits
    • works well with the
  • image and button 
    • bg image, this will often be a color from the bg pattern or a darker shade of one
      • Branded colors must be used - please see Brand Toolkit or variables.scss file for colors
  • Text

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  • color
    • There are 3 options: default, white, and black - choose the best option for optimal contrast with the background image
      • default will have $red (#c5050c) H1 and $gray-800, or #494949, for the rest of the copy
      • white - all the copy will be white
      • black - all the copy will use $body-color variable, which is $gray-900 or #282728
  • Microtitle - add a tagline or a secondary title above the H1
  • Title
  • Copy
  • Link

Video - a full width video that loops with no sound

Use sparingly.

  • Image
  • Video (desktop)
  • Mobile video

Animated - a full width background image with animated text

Use sparingly.

  • Images repeater
    • Image
    • Animated text


Images

  • Make sure all images are high quality and around 2400x1200. Height can vary for these.
  • If there are people in the photo, make sure their faces are vertically centered. You can crop the image or request a designer's help for this.


Title 

  • Add the H1 of the page.
    • Note: Without a Hero, title of the page will display as a black-text H1. 

Image Added

Copy

  • Add supporting copy to introduce the page. 
    • We typically add copy to parent pages (aka: program landing pages). 
      • Keep copy short, up to 40 words max. 
  • Add a link to the hero. 
    • Buttons are typically either application links or a link to a form to request more information about a program (aka: RFI). 

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