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- No character limit, but keep the length within reason. Typically, modal content spans 3 to 6 short paragraphs or chunks of content.
- Follow web best practices for keeping content easy to digest and scannable
- Use subheadings if you include more than 2 paragraphs
- We can include a variety of content here, such as:
- paragraphs
- pullquotes
- supporting images
- photo collages
- an embedded YouTube video
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